Summer 2000 @ucla.com
1 | 2 |
3 | 4 |
5 | 6 |
7 | 8 |
you've been locked in a bank vault the last three years, it's
hardly news that the Internet has utterly transformed the business
landscape. And nowhere is that transformation more evident than
at Anderson, one of the top entrepreneurial business schools in
the nation. Lured by relative freedom and abundant wealth, Anderson
graduates are flocking to dot-coms - the seesawing Nasdaq notwithstanding-reversing
a trend of logging years in blue chip firms before acquiring executive
privileges and perks.
I started, there's a total change in what's going on," says
Diane Henry, a June graduate. "Consulting is down, investment
banking is down. Now the question is whether you're going to take
a stake in companies. There's so many choices now."
think a third to a half of the class has changed jobs and gone dot-com,"
says Elaine Hagan, associate director of the Harold Price Center
for Entrepreneurial Studies."There are some people from last
year's class who are on their third job."
to explain the phenomenon, Al Osborne, director of the Price Center,
offers this sweeping view: "Today's students are less comfortable
with tradition and hierarchy and the acceptable order in terms of
when you can be responsible and accountable. Students today don't
just want a job. They want their work to have a far bigger meaning
than 8-to-5, a gold wristwatch and a nice pension when they retire.
They want economic success today, but they also want a better world
trend began surfacing at Anderson about three years ago. "The
whole dot-com explosion happened, in the first nine months of my
first year," recalls Seth Baum '99, the 28-year-old marketing
director of Petstore.com, the Emeryville, CA-based pet portal that
doesn't have the sock-puppet mascot. "There were a frenzy of
companies springing up and people becoming multimillionaires. Disney
was forming Go.com, Ebay had triumphed."
have been scrambling to keep up with the dot-com phenomenon ever
since. This February, for instance, Dean Bruce Willison announced
the creation of a new research effort, called the Center for Management
in the Information Economy, to deal with the galloping digital-technology